Realize Better Customer Retention by Offering a Line of Credit

Offering a Line of Credit is a Valuable Part of Improving Business

line of creditWhether you’re a retailer or offering professional services, getting noticed by the general public is just one of  the challenges you face as a business owner. Your next task is to give your customers a reason to do business with you and to continue coming back again and again. You can achieve these goals through a number of ways, including offering a line of credit.

For retailers, product placement is vital. For example, items with the best profit margin are often placed at eye level while those that offer less return on your investment go to the lower shelves. Furthermore, placing small items at the checkout counter can also prove to be a smart move as people waiting in line peruse these items and pick them up as an impulse buy.

Offering specials on bulk purchases can influence more traffic through your doors. For example, your data on bought items will reveal what customers tend to purchase together. You can bundle those items and offer a discount in your advertising, which makes your store a destination. Once they’re in, customers will see what other items you have on your shelves and make purchases outside of the advertised items. It’s a quick way to pull in traffic and drive up sales.

If your employees can’t answer questions about your sale items that your customers have, the customer is likely going to walk out and not come back. Furthermore, your employees need to know how to handle customer objections with fact-based answers. Do you have an item that is currently out of stock? Make sure your employees know the best alternatives to suggest to your customers.

You should be the expert when it comes to the products you sell. Your customers will come away from an experience at your store knowing they’ve purchased the exact item they need through the expert advice of your employees. It’s a service that results in loyalty and return business time and again.

Just as you give your customers options when it comes to the products and services you provide, you should also extend to them options in how they pay. Offering a line of credit is something consumers have come to expect in nearly every business transaction in which they are involved. From funeral parlors to dental offices, a line of credit gives consumers an option for paying for goods and services.

Some of the best results are realized when you partner with a financier that can offer a line of credit to prime and near-prime consumers. This opens up a new realm of possibilities for your business and for your profit margins. The HELPcard is an organization that will fit your needs and the needs of your customers. Contact us today and let’s discuss a solution that will work for you.

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