Business growth is on the mind of almost every business owner. Unfortunately, during times of market volatility, simply weathering the economic storm may become a priority. However, there are things you can do to draw in more customers during volatile times or good times including offering financing options. Here are a few things for you to consider:
You could easily pull in new or more customers by offering a product or products that fit well with your current lineup. Ask your customers to fill out a survey that informs you where else they shop and what products they’d like to see at your store that they’re currently traveling to other businesses to find.
You could have an entirely new customer base ready and willing to do business with you, but they’re a county line removed from your current base. Expanding into new territories can be an excellent move, but it takes due diligence to make it work. For instance, you’ll need to do plenty of market research in new areas before investing in real estate and inventory.
New Marketing Outreach
If you’re like most business owners, you’ve taken the traditional method of advertising in local print media and maybe even a commercial or two with the local network affiliate. Have you had any luck with your digital channels? This can take a lot of effort and expertise. Try partnering with a professional marketing team to help you establish your digital foundation, particularly in social media.
Mergers and Acquisitions
The merger and acquisition market hit new highs in 2015 as companies flirted with growth via acquiring other companies. This could be an option for you and potentially double your market share, but it takes capital and strategy to come out on the winning end. Put feelers out and see who is ready to relinquish their storefront – it could be a deal worth a lot of money to you and your brand.
Sometimes, the only thing between a sale and a non-sale is the lack of options you offer your customers when it comes to paying for the merchandize. Financing is something consumers of all varieties are interested in today. While many Americans are still focused on decreasing their debt, they also want to be in the position to pay low monthly installments on financing programs at businesses just like yours.
The HELPcard is positioned to offer your prime and near prime consumers financing options that will help improve your growth goals. Instead of hampering consumers with lengthy application processes that limit acceptance to only specific consumers, our programs fit a wider audience. Furthermore, our application process is quick and painless. Contact us today for more information about how we can assist you in bringing in more customers willing to spend today.