Bring Consumer Financing Into Your Business Plan
Looking to improve your life coaching business? Consider these tips as you map out your strategy – and don’t forget to add consumer financing.
Every good strategy begins with defining who you are as a business. For instance, every life coach is going to have areas that they are particularly adept at addressing – so, what’s yours? Is there a specific type of client that makes your day feel like it’s just flown by and left you invigorated? When you can answer these questions, you’ll have found your niche.
Once you can define your niche for your life coaching business, you’ll need to put yourself out in front of as many potential clients as possible. One way to do this is to begin writing a regular blog and promoting it on your social media sites. People who are looking for a life coach are going to do their research, which means you can write quality blogs about your topics of interest.
Boost your social media presence with regular contributions that stimulate conversation. While the goal is to gain more clients, you don’t want to be too salesy on your Facebook, Twitter, LinkedIn or other social media platforms. Instead, be a thought leader and the catalyst for conversation. Every once in a while, offer a time-sensitive discount to your followers.
Make sure your website is up to date and streamlined. Most of your clients will land there before they say word one to you, so don’t let it be a source of confusion. Your website should be a smooth-running conduit that serves as the springboard that lands them in your hands.
The cost of your services might be out of reach for a percentage of your target audience, but it doesn’t have to be. Consumer financing is something you should also be thinking about as you plan your strategy to bring in more clients.
Consumer financing is something most consumers, even those looking for a life coach, expect today. Regardless of where they spend their money, from the gas station to the super market, they’re expecting to have consumer financing solutions available to them. Bring in a third party to help you with this portion of your business.
When you’re paired with the right financier, you’ll see your sales increase and your business grow. The application process should be quick and painless – using the Internet, fax or telephone to complete it. The line of credit should be sufficient enough that the client doesn’t have to reapply later.
The HELPcard is a consumer financing business that offers excellent services to prime and near prime consumers. We can set up a solution that will help grow your life coaching business. We have assisted clients with small businesses just like yours since 1983. Contact us today and let’s discuss your next move.